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How to advise your client on choosing the pool lining color?

If you are helping a client choose the pool lining color, you already know: sometimes the process is super quick, other times it’s full of indecision, last-minute changes and constant doubts. And that’s normal! After all, the pool color has a huge visual impact and influences the atmosphere of the entire outdoor space.

The pool color is not just a matter of taste or aesthetics. It completely changes the perception of the water, the visual comfort and even the temperature. And because we know this decision can be challenging, in this article we explain what each color means, what sensations it conveys, and how you can guide your clients to make the right choice.

Why is the pool color so important?

Colors have a strong influence on our mood and perception of the environment.

Did you know that blue conveys calm and serenity? Or that sand tones recall the beach and create a sense of warmth and relaxation? Our brain associates colors with emotions and memories, so choosing the right pool tone has a much bigger impact than one might think.

What does each color convey?

Blue

Meanings: Calm, serenity, safety and health.
In the pool: The most commonly used color. Water looks cleaner, brighter and more transparent, especially on sunny days.
Ideal for: Creating a relaxing atmosphere, classic environments or spaces with plenty of natural light.

Green

Meanings: Balance, vitality, tranquility and freshness.
In the pool: Creates a natural and refreshing look. Pairs well with spaces with vegetation, grass and shade.
Ideal for: Gardens, green areas or eco-friendly environments.

White

Meanings: Purity, peace and honesty.
In the pool: Highlights surrounding elements. Enhances contrast with copings and creates a modern look.
Ideal for: Sunny spaces, minimalist pools or contemporary designs.

Sand

Meanings: Luxury, wisdom, joy and relaxation.
In the pool: Evokes tropical beaches, conveys warmth and a resort-like feel.
Ideal for: Rustic environments, wooden decks or natural-style spaces.

Grey

Meanings: Balance, modernity and sobriety.
In the pool: Gives the water an intense and sophisticated tone. Slightly helps to warm the water.
Ideal for: Metallic environments, modern and elegant designs.

Black

Meanings: Elegance, mystery and sophistication.
In the pool: Less common, but with a striking “wow” effect. Retains water temperature better and creates an impactful look.
Ideal for: Green surroundings, colder regions or for those who want a 100% original pool.

How to help the client choose?

  1. Analyze the context: What surrounds the pool? Grass? Paving? Wood?
  2. Think about accessories: What color will the steps, ladders, sun loungers or furniture be?
  3. Listen to personal taste: The color should reflect the client’s personality and style.
  4. Show examples: A simulator is always useful to preview the result with the pool filled.

Although blue is the most common classic choice, it is worth presenting alternatives that can completely transform the setting and make the pool stand out as the central element of the garden or terrace.

Final tip: Encourage your client to go beyond the obvious and explore options that truly enhance the space. The right color makes all the difference!